Job Description

Director of Digital Marketing & Brand Engagement | Full-Time Leadership

Chick-fil-A Ironwood & Ocotillo DTO

$23–$47/hour | Full-Time | Leadership | Benefits | Closed Sundays

Build the Brand. Grow Engagement. Connect With Our Community.

Chick-fil-A Ironwood & Ocotillo is looking for a creative, organized, and results-driven leader to take ownership of our digital marketing, brand presence, and community engagement efforts.

The Director of Digital Marketing & Brand Engagement will help tell our restaurant's story, strengthen relationships with our guests and community, execute digital marketing initiatives, and identify opportunities to grow awareness and engagement.

This is not simply a social media posting position. We are looking for a  business-minded marketing leader who understands how creative ideas, digital communication, community relationships, and measurable results work together.

If you enjoy combining creativity with strategy and want the opportunity to build a local brand within one of the most recognized restaurant brands in the country, we want to meet you.

Why Join Our Leadership Team?

• Competitive Pay: $23–$47/hour
• Full-Time Leadership Position
• Health, Dental & Vision Insurance
• Paid Training & Leadership Development
• Sundays Off
• Professional & Personal Development Opportunities
• Hands-On Digital Marketing Experience
• Opportunities for Continued Growth
• Creative Ownership & Strategic Responsibility
• Opportunity to Make a Measurable Impact on the Business

What You'll Do

Lead Digital Marketing

• Help develop and execute the restaurant's digital marketing strategy
• Create professional, engaging content that reflects the Chick-fil-A brand and our local restaurant
• Manage and maintain an organized digital content calendar
• Support social media campaigns, promotions, events, product launches, and restaurant initiatives
• Identify opportunities to increase digital engagement and local brand awareness
• Maintain consistent messaging, professionalism, and brand standards across digital channels
• Capture and develop content that highlights our Team Members, guests, community involvement, and restaurant culture

Strengthen Our Local Brand

• Help tell the story of Chick-fil-A Ironwood & Ocotillo
• Promote restaurant events, community partnerships, catering, recruiting initiatives, and local opportunities
• Build relationships with schools, businesses, organizations, and community partners
• Identify opportunities for the restaurant to become more connected within the surrounding community
• Support marketing efforts that strengthen guest loyalty and encourage repeat business
• Protect and represent the Chick-fil-A brand professionally

Use Data to Drive Decisions

• Monitor marketing performance and engagement
• Track results from digital campaigns and promotions
• Identify trends and opportunities based on performance data
• Evaluate which initiatives are producing meaningful results
• Provide updates and recommendations to the Operator and leadership team
• Adjust strategies based on results rather than relying solely on creative ideas

Plan & Execute

• Develop marketing calendars and campaign plans
• Coordinate promotions, events, partnerships, and digital campaigns
• Manage multiple projects and deadlines simultaneously
• Collaborate with Directors and restaurant leaders on business initiatives
• Follow projects from initial concept through execution and evaluation
• Maintain organized marketing resources, materials, and digital assets

Support Business Growth

• Partner with leadership to support restaurant sales and strategic goals
• Support catering awareness and community outreach
• Assist with recruiting and employer-branding initiatives when needed
• Identify creative opportunities to reach new guests
• Develop marketing initiatives that support both short-term priorities and long-term growth

What We're Looking For

We're looking for someone who is:

• Creative — brings fresh ideas while maintaining brand standards
• Strategic — understands the purpose behind the content being created
• Digitally Savvy — comfortable with social media, digital content, and online communication
• Organized — can manage campaigns, calendars, projects, and deadlines
• Data-Minded — willing to measure performance and make decisions based on results
• Professional — represents the restaurant and brand with maturity
• Self-Motivated — can take ownership without needing constant direction
• Collaborative — works effectively with restaurant leaders and Team Members
• Community-Focused — enjoys building relationships and creating local connections
• Growth-Minded — wants to continue developing professionally

Skills & Experience

Experience or education in one or more of the following areas is preferred:

• Digital marketing
• Social media management
• Marketing or communications
• Content creation
• Graphic design
• Photography or video
• Community relations
• Brand management
• Business development
• Public relations
• Event planning

Experience with platforms or tools such as Canva, social media platforms, digital analytics, photography/video editing tools, or similar marketing technology is beneficial.

A degree in Marketing, Communications, Business, Digital Media, or a related field is helpful but  not required .

We value demonstrated ability, creativity, professionalism, and results.

Schedule & Availability

This is a  full-time leadership position .

Applicants should be prepared to:

• Maintain consistent full-time availability
• Work within the restaurant and community as business needs require
• Have availability on  Fridays and Saturdays
• Attend or support restaurant and community events
• Occasionally adjust hours based on campaigns, events, or business priorities
• Maintain dependable, year-round availability

Chick-fil-A is closed on Sundays.

More Than Social Media

We aren't looking for someone simply to post pictures.

We are looking for someone who asks:

“Who are we trying to reach?”

“What story are we telling?”

“How does this support the business?”

“Did it produce results?”

As Director of Digital Marketing & Brand Engagement, you'll have the opportunity to combine creativity, strategy, analytics, and community involvement to help grow the Chick-fil-A Ironwood & Ocotillo brand.

Ready to Build Something Meaningful?

$23–$47/hour. Full-time. Benefits. Professional development. Sundays off.

If you're a creative, strategic, and motivated marketing professional who wants ownership, growth, and the opportunity to make a measurable impact,  apply today.

Most Chick-fil-A® restaurants are operated by independent franchised business owners who make their own employment decisions and are responsible for their own content and policies.

Working at a Chick-fil-A® restaurant is more than a job – it’s an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.

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